Google Analytics Training: 10 Ways to Reach Your Marketing Goals
Recording Price: $199.00
(Includes Proprietary Materials)
Whether you are generating qualified leads, increasing website conversions or driving ecommerce, Google Analytics is a must-have tool for marketers. With the current updates to the platform, real-time reporting functions, integration & optimization tools, how can you stay ahead of the competition and reach your marketing goals? Join Google Analytics expert Tina Arnoldi for this live-online, 90-minute workshop where you will discover:
Important changes that boost your website conversion rate
How to use your Analytics results to drive new business
Monitor conversion paths and traffic sources and optimize for best results
Key metrics that you MUST focus on to improve campaigns
Live "site-audits" - Get your account optimized by our expert
Interactive question & answer session
Virtual networking opportunity-Connect with other marketing pros
Google Analytics Updates: Top Changes You Need to Know
"Not provided" keywords: How to find key metrics now
Keys to tracking the visitor flow to conversions & how to improve
Which pages are first viewed & which are most often viewed
Increasing Web Site Conversion with Google Analytics
How to use web metrics to boost web conversion rates & performance
Keys to determine what trends need to be measured
Advanced segments to improve your marketing campaigns
How to Enhance the Quality of Traffic to Your Website
What your "Bounce Rates" tell you & what actions to take
Keys to adjust marketing tactics to increase traffic & conversion rates
Live site audits: Real-time, real-world techniques to boost performance
Live Question & Answer Session -Have your Google Analytics questions answered!
About The Speaker
Tina Arnoldi is qualified in Google Analytics, Apps, and AdWords, and is a Google Partner. She provides consulting to clients through her company 360 Internet Strategy and also offers training.
Her speaking engagements include Google sponsored events and nonprofit conferences.
Tina was recognized in 2007 by the Charleston Business Journal with a "Forty Under 40" award and again in 2011 as an Influential Woman in Business.
WHY ATTEND THIS WORKSHOP?
Join us for this hands-on, 90-minute workshop you will be provided with the recent updates, key strategies and tools to improve your digital marketing efforts with Google Analytics.