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Creative Direct Mail Campaigns that Compel Donors to Give: Here's How

Summary

Webinar Recording

Recording Price: $199.00

(Includes Proprietary Materials)

Direct mail is not dead! A creative direct mail package can still be an effective means of communication and persuade donors to give. How can your nonprofit create an outstanding direct mail package, refine your strategy and increase the chance that donors give? Join us for this 90-minute, online-workshop where you will discover:

  • Essential direct mail design tips that make an impact
  • Important strategies to ensure direct mail campaign success
  • Creative ways to effectively use direct mail to gain more donations
  • Real life examples of top nonprofit direct mail packages

Program Highlights

  • Direct Mail Design Essentials: Creative Ways to Get Noticed

    • How to create a design that supports the message
    • Keys for incorporating captivating images that get noticed
    • Real life examples of outstanding direct mail packages
  • Ensure Direct Mail Success: Guidelines for Effective Campaigns

    • How to make a good first impression with packaging
    • What materials to include in your package
    • Keys for creating a direct mail calendar: Dates and frequency
  • Get More Donations Using Direct Mail: Creative Tips for Nonprofits

    • Top call to action strategies that boost donations
    • Persuasive verbiage that gets donors to give
    • Keys to incorporate your story and create a sense of urgency
  • Live Question & Answer Session - Have your questions answered by the expert!

About The Speaker

Mazarine Treyz is the author of the popular Wild Woman's Guide to Fundraising. Her second book, The Wild Woman's Guide to Social Media, was given a 5 star review by Nonprofit.About.com. She has done social media trainings for National SBA Small Business Week, The Oregon SBDC and The City of Austin, Texas. She has trained over 3,000 people from 2011-2013 in how to fundraise and promote their nonprofits online.

  • The Wild Woman Fundraising blog has over 30,000 monthly readers with an email list of over 5,000 people
  • Treyz has trained nonprofits large and small in how to have better web content strategies.

Program Benefits

Join us for this 90-minute, live workshop to discover how to create exceptional direct mail packages that appeal to donors and ultimately boost donations for your nonprofit.