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Critical AdWords Updates: Important Changes that Impact Your Strategy

Summary

Live Webinar Recording

Recording Price: $199.00

(Includes Proprietary Materials)

Google AdWords releases monthly updates to improve the tools functionality and effectiveness. It is imperative that marketers understand how these changes affect them in order to optimize their digital marketing campaigns. How can you utilize the updated version of Google AdWords, enhance your campaign and boost conversions in 2016? Join us for this highly-informative, 90-minute workshop where you will discover:

  • Essential AdWords updates that affect your campaign
  • How to enhance your campaign by utilizing AdWords features
  • Keys to use AdWords to increase site traffic and boost conversion
  • Live AdWords audits: See an actual account reviewed by our expert
  • Essential checklist for managing your Google AdWords accounts

Program Highlights

Recent AdWords Updates: What Marketers Need to Know

  • Important updates for 2016 and how they affect you
  • How to get your destination URLs ready for upgrades
  • Essentials for account management & My Client Center

Campaign Enhancement Tools: Keys to Maximize Your Campaign

  • Keys to write engaging ads that get more clicks
  • Identifying & bidding on the most profitable keywords
  • How to avoid mistakes that hurt your campaign

Keys to Boost Conversions: Drive More Traffic to Buy

  • Keys for turning clicks into buys and boosting your ROI
  • Pay-per-click - How to get more traffic at a lower cost
  • Effective methods to track performance & make adjustments
  • Live Q&A Session - Have your Google AdWords questions answered by the expert!

About The Speaker

Tina Arnoldi is qualified in Google Analytics, Apps, and AdWords, and is a Google Partner. She provides consulting to clients through her company 360 Internet Strategy and also offers training.

  • Her speaking engagements include Google sponsored events and nonprofit conferences.
  • Tina was recognized in 2007 by the Charleston Business Journal with a "Forty Under 40" award and again in 2011 as an Influential Woman in Business.

Program Benefits

Join us for this 90-minute workshop, to discover the most recent AdWords updates, enhance your campaign and boost ROI.