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Google Analytics Workshop & Live Demo: Detailed Reporting for Marketers


Webinar Recording

Recording Price: $199.00

(Includes Proprietary Materials)

Are you looking to take your knowledge of Google Analytics to the next level? Google Analytics offer advanced reporting features such as the Solutions Gallery, Event Tracking, and Virtual Pageviews. How can you simplify detailed reporting and track interactions that are not built into Google Analytics? Join us for a 90-minute, online-workshop where you will discover how to:

  • What marketers need to know about detailed reporting
  • How to use inline filters and secondary dimensions to drill into data
  • Keys for utilizing the Google Analytics Solutions Gallery
  • How to implement a plan for Event Tracking & Virtual Pageviews
  • Bonus Demo - See detailed reports pulled Live!

Program Highlights

  • Detailed Analytics Essentials: Move Beyond Surface Reporting

    • How to go beyond simple data views and dig deeper
    • Keys for using secondary dimensions in reporting
    • Strategies to isolate data with advanced segments
    • Adding reports to dashboards and sharing with account users
  • Google Analytics Solution Gallery: Learn More about Your Data

    • Key functions and limitations that affect marketers
    • Tips for filtering Google Analytics referral spam & bot traffic
    • Key mistakes that marketers make and how to avoid them
  • Event Tracking and Virtual Pageviews: What Marketers Need to Know

    • Pros and cons: Select which is right for you
    • How to develop a plan for implementation
    • Critical metrics to include in reporting
  • Live Q&A Session - Have your questions answered by the expert!

About The Speaker

Tina Arnoldi is qualified in Google Analytics, Apps, and AdWords, and is a Google Partner. She provides consulting and training through her company 360 Internet Strategy.

  • Her speaking engagements include Google sponsored events and nonprofit conferences.
  • Tina was recognized in 2007 by the Charleston Business Journal with a "Forty Under 40" award and again in 2011 as an Influential Woman in Business.

Program Benefits

Join us for this interactive, 90-minute webinar, where you will discover how you can make data driven decisions with advanced features of Google Analytics.