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Win-Win Partnerships: The Secret to Raising More Money for Your Nonprofit



March 21, 2018 at 1:00 PM (ET)

Webinar Price: $199.00

* Includes Proprietary Materials

Register Now

Most nonprofits aren't raising as much money as they want from businesses because they either don't know how or they aren't targeting the most lucrative part of a business (hint: it's not the company checkbook). Join award-winning nonprofit expert, Joe Waters, as he shows you how to develop a strategy to raise six figures with businesses. In this 60-minute event you will learn:

  • How to target businesses
  • Ways to reach the business's base & increase funding
  • How to recruit partners
  • Tactics for raising the most money
  • Real-world examples of working partnerships

Program Highlights

  • Proven Strategies to Create Partnerships

    • Keys to finding the right partnerships
    • Shared mission: Strategies to maximize positive impact for both parties
    • Knowing the business: Determining parallel values
  • Types of Partnerships: From Cause Marketing to Strategic Philanthropy

    • Keys to establishing criteria for your partnership: What you can expect
    • How to develop a "win-win" partnership plan that achieves your institution's goals
    • Making the partnership pitch: Benefits to offer the business
  • Maximizing the Benefits of Partnership: Keys to Increase Funding

    • Ways to streamline the partnership to amplify social impact
    • Strategies for funding & duration: How to set time and financial goals
    • Creative ways to establish relationships with the business's customers
  • Live Question & Answer Session - Have your questions answered by the expert!

About The Speaker

Joe Waters is an experienced nonprofit professional and award-winning speaker on topics for nonprofit organizations, including cause marketing, social media, mobile technology and public speaking.

  • Joe is the blogger behind the web's #1 cause marketing and sponsorship blog,
  • Joe co-hosts CauseTalk Radio and has interviewed 250+ changemakers from the nonprofit and business world.
  • Joe is the author of Cause Marketing for Dummies and Fundraising with Businesses: 40 New & Improved Strategies for Nonprofits.
  • Joe was Director, Cause & Event Marketing at New England's largest safety-net hospital for 7 years where he started its cause marketing program and oversaw a team of marketing, sales and event professionals. He has nearly 20 years of experience in the nonprofit sector.
  • Joe is a contributor to The Huffington Post, The Chronicle of Philanthropy, Fast Company, Mediapost, The Nonprofit Quarterly, and Forbes.

Program Benefits

In this event, you will discover effective strategies to partner with a business to amplify your organization's audience and increase funding.