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- Webinar DVD's and CD's:
Get the Most out of Google AdWords- Strategies to Boost Revenue Today
Webinar Recording Price: 199.00 (U.S. Dollars) -
SUMMARY
Potential customers are searching for you on Google... RIGHT NOW. The right search engine strategy can make a vital difference in driving profit for your business. If you are looking for tactics on how to increase profits using search advertising, join us for a 60-minute webinar where AdWords expert Kevin Lee will reveal:
- Specfic, Cost-Effective Ways to Drive More Customers to Your Website
- Latest Google AdWords Secrets that Will Boost Your Business
- How Paid Advertising Will Capture More Leads
- Landing Page Essentials That Increase Conversion Rates
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PROGRAM BENEFITS
This practical 60-minute webinar will provide you and your colleagues with the latest information from an insider on how to boost revenue using effective pay-per-click search engine marketing.
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PROGRAM HIGHLIGHTS
- Six Simple Steps for Driving More Customers to Your Website
- Strategies to find keywords that are more targeted to your business
- What data to measure to decide if a click is a lead or a sale
- Bidding strategies that work- WITHOUT breaking the bank
- Strategies to Develop a Paid Search Campaign that Sells
- How to focus on your CPA and not CPC
- How to increase your quality score to increase impressions
- Keys to beat the bidding process to optimize profitable clicks
- Tricks to Turn Website Visitors into Paying Customers
- How to improve your landing pages for paid search
- What website content will drive more revenue
- Important metrics to measure to improve profitability
- Live question and answer session - Have your specific paid search questions answered!
- Six Simple Steps for Driving More Customers to Your Website
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SPEAKER
Kevin Lee, Founder, Chairman & CEO of Didit has been an acknowledged Search Engine Marketing (SEM) expert since 1995. Kevin's years of SEM expertise provide the foundation for Didit's proprietary Maestro search campaign technology.
- Didit's unparalleled results and client profit lift have earned Didit recognition not only among marketers but also as part of the 2007 Inc 500 (#137) as well as a #12 position on Deloitte's Fast 500.
- Kevin's "Paid Search Strategies" column for ClickZ is read by thousands, and his book, "The Eyes Have It: How to Market in an Age of Divergent Consumers, Media Chaos and Advertising Anarchy" has been widely praised. Kevin's second book, "The Truth About Pay-Per-Click Search Advertising" include a code redeemable for $200 in free Microsoft Advertising (adCenter) ad credits for new advertisers.
- A founding board member of SEMPO and its first elected Chairman, Kevin is also active on DMA and IAB Committees. Kevin lectures at leading industry conferences plus: NYU, Columbia, Fordham and Pace Universities.
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PROGRAM MATERIALS
The speaker's PowerPoint presentation slides are included with your audio recording purchase. All materials are accessible through the Internet and can be downloaded as a PDF file.
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PRICING
$199.00 for audio conference recording (CD or DVD) and program materials.
This is an outstanding program and therefore we offer purchasers a Money Back Guarantee. We are so confident that you will find the conference valuable that we offer a 100% money back guarantee from now until 30 days after the audio recording is shipped, making this a risk-free investment. Audio recordings will be received approximately three weeks after the live conference.
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